Job Opportunity Posted 15 days ago

Assistant General Manager (Site Merchandiser/Online Merchandsier - Fashion)

FirstCry.com (BrainBees Solutions Ltd.)
Pune

Job Description

Role Overview


We are seeking a data-driven Assistant General Manager with over 15 years of


experience to lead product strategy, inventory optimization, and sales growth in a


fast-paced retail and e-commerce environment. The ideal candidate will seamlessly


integrate fashion merchandising expertise with IT and e-commerce platforms to


maximize profitability, enhance operational efficiency, and drive customer satisfaction.


Key Responsibilities


Merchandising & Sales Strategy


* Design and execute comprehensive sales and promotional strategies, utilizing


market segmentation to capitalize on e-commerce and retail business opportunities.


* Analyze periodical sales trends, identify inventory gaps, and implement corrective


actions to sustain revenue performance.


* Apply data mining, statistical modeling, and sales analytics to identify cross-selling


and upselling opportunities that maximize customer revenue.


* Responsible to ensuring the top and middle funnel of ecommerce in terms of


providing visibility and discoveribility of the right products at right time, place and


price


* Implement strategic inventory management systems to reduce product aging,


minimize obsolescence, and maintain optimal stock levels.


* Supervise visual merchandising, website content, and system UI improvements to


enhance user accessibility and SEO.


* KPIs like CTR, Conversions, growth in visibility and revenue, reduction in aged


inventory


* Spearhead automation, system enhancements and workflow optimizations to


reduce manual intervention, improve efficiency, and ensure data integrity.


Quick Commerce - Fashion: Merchandising & Sales Strategy


* Monitor real-time sales metrics, sell-through rates, and stock availability to optimize


item movement and revenue velocity.


* Monitor inventory allocation, balancing stock levels across regional fulfillment hubs


and local dark stores based on demand forecasting.


* Analyze micro-market customer buying patterns and seasonal trends to tailor


product assortments for localized quick commerce nodes


* Devise Automated Replenishment System framework to automate and integrate


entire forward as well as reverse inventory allocation to the darkstore basis sales


trends, turn over rates, TAT timing etc


* Strategically designing and maintaining Fashion sections within the QWIK business


page on the app considering business requirement, events and festivals, sales and


inventory and other conversion matrices

Content / Catalogue - Leadership & Operations


* Monitor the overall productivity across various key functions like product go live


output, Out QC, product reviews etc


* Lead catalog automation initiatives to increase product listing speed and improve


overall data accuracy and quality assurance.


Team Leadership & Operations


* Manage and mentor a team of 10-12 Fashion merchandisers - set goals for


individual team members and aligning them with the organizational objectives, led


team development programs focusing on leadership skills and performance


optimization


* Manage and mentor a team core team members of the content team and aligning


individual performance of the entire team with organizational objectives.


* Spearhead system enhancements and workflow optimizations to reduce manual


intervention, improve efficiency, and ensure data integrity.

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