Short-Form Writer

Job Description

We’re looking for a creative short-form writer to work on a content project for a leading consumer

brand.

The work will primarily involve comedy, sketches and relatable everyday situations, but we’re

looking for someone with a strong overall understanding of writing and storytelling.

Someone who can write a funny sketch one day, an observational piece the next, and find an

interesting way to tell a simple story in 30 seconds.

The ability to make people laugh is important.

But good writing comes first.

What you’ll be doing

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• Writing short-form scripts for Reels, Shorts and other social platforms
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• Developing comedy sketches, creative concepts and relatable situations
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• Finding interesting ways to tell stories within 15–60 seconds
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• Writing sharp setups, punches, callbacks and satisfying endings
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• Creating strong premises that hook the viewer quickly
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• Writing natural, conversational and performable dialogue
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• Exploring different tones, from comedy and observation to emotion, relatability and storytelling
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• Finding creative ways to integrate brand requirements without compromising the core idea
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• Collaborating with the creative and production team through ideation, writing and revisions
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The kind of writer we’re looking for

You have a strong sense of comedy, but you’re not only a comedy writer.

You understand why a joke works, when a punch should land, how to build an escalation and how to end a scene.

You also understand character, conflict, emotion, observation and story.

You can take a simple situation and find the interesting angle.

You can make a viewer laugh, but you can also make them relate, feel something or simply think,

“That is so true.”

And most importantly, you know how to tell a story fast.

Because when you only have 30 seconds, every line, beat and reaction has to earn its place.

Must have

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• Previous experience writing short-form video content
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• Strong overall writing and storytelling skills
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• Strong understanding of comedy, sketches and social media storytelling
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• A sharp sense of punches, timing, pacing and payoff
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• Ability to write concise, engaging and natural dialogue
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• Ability to develop stories and ideas that work within 15–60 seconds
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• Strong command of conversational English/Hinglish
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• Ability to write across different tones and formats
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• Comfort with feedback, rewrites and collaborative writing
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• A portfolio that demonstrates strong short-form writing
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Bonus points if you

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• Have written comedy for Reels, Shorts or digital creators
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• Have written sketches, branded content or social campaigns
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• Have experience writing for actors and performers
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• Understand visual storytelling and physical comedy
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• Regularly consume and analyse short-form content
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• Can generate multiple creative ideas from a single brief
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• Know how to make a brand requirement feel like part of the story rather than an interruption
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Who should apply?

If you think short-form is just about writing a few funny lines, this probably isn't for you.

If you understand that even a 30-second video can have a premise, character, conflict, escalation

and payoff, we'd love to hear from you.

Experience: 1–4 years preferred, but exceptional writers with strong work samples are welcome to

apply.

To apply

Please share your CV and 5–7 short-form scripts you have written. Published video links are

preferred wherever available.

Engagement: Full-time

Location: Delhi NCR preferred. Writers from other cities are welcome to apply, provided they are

open to relocating to Delhi NCR for the role.